Each year, the ITS European Congress becomes more than just an event, it turns into a meeting point where ideas, technologies, and people come together to shape the future of mobility. At the heart of this dynamic environment are the ERTICO Partners, whose active involvement brings both momentum and meaning to the Congress experience.
Being part of the ERTICO Partnership is not only about visibility, but also about influence, collaboration, and real engagement within a diverse ecosystem of mobility stakeholders. From early access to speaking opportunities to a strong presence across Congress communications, Partners are given the platform to contribute, lead, and help steer key discussions that define the future of intelligent transport systems.
From 27 to 29 April, Istanbul will once again host this vibrant exchange. Across the exhibition floor and throughout the conference programme, ERTICO Partners will showcase cutting-edge solutions, share expertise, and connect with peers from across sectors and regions. Whether through technical sessions, live demonstrations, or high-level dialogues, the Congress offers countless moments where innovation meets real-world application.
Beyond the formal programme, it is often the informal exchanges that leave the strongest impression. The ERTICO Partnership reception, held at booth F12, will provide a welcoming space for Partners and stakeholders to come together, reconnect, and spark new ideas in a relaxed setting. Complementing this, the traditional High-Level Partners Tour will bring the ERTICO delegation across the exhibition floor, creating opportunities to engage directly with Partners, discover their latest innovations, and strengthen the connections that drive collaboration forward.
In Istanbul, the Partnership is not just present, it is in motion, connecting the dots across the mobility ecosystem and turning shared ambition into collective progress.
Where Innovation Meets Opportunity: ERTICO Partners exhibiting
Walking through the exhibition floor in Istanbul, visitors will quickly discover that this is where ideas come to life. Across the booths, ERTICO Partners are not only showcasing technologies, but they are also telling the story of how mobility is evolving, city by city, system by system.
At Google Maps (booth G2), the focus is on turning data into action. Through its Geo for Cities suite, bringing together Google Maps, Waze, and Google Earth, the company demonstrates how cities and regions can better understand and manage mobility, sustainability, and economic growth. By combining powerful platforms with real-time insights, public authorities are equipped to transform complex geospatial data into practical, impactful strategies.
"Following our presentation at the ITS European Congress in Seville, Google is returning to ITS Istanbul to showcase how our Geo for Cities suite has evolved with new features and expanded capabilities. Our focus is on demonstrating how Google Maps, Waze, and Google Earth serve as powerful platforms for public authorities to turn geospatial data into actionable strategies for mobility and sustainability.
We look forward to connecting with European urban planners and transportation authorities to show how they can leverage our tools to build safer, more prosperous communities. We are also here to gather insights on emerging trends and current challenges, ensuring our future product development continues to meet the most pressing needs of cities worldwide," says Lisa Herfert, Strategic Partnership Manager at Google Maps.
Just nearby, TomTom (booth E11) brings mobility intelligence to the forefront, demonstrating how real-time data and AI can transform the way cities understand and manage traffic. From its MCP-powered AI Command Centre within the Move Portal to live Traffic Insights supported by Orbis Maps, TomTom showcases how authorities can monitor, analyse, and respond to traffic conditions with precision. Through its interactive Discover showcase and the latest Traffic Index 2026, visitors can explore global mobility trends and real-world applications shaping urban transport systems.
“At the ITS European Congress in Istanbul, we’re showcasing how TomTom is turning data into action—helping cities move smarter, faster, and more sustainably. Our focus is on delivering real-time insights and AI-powered solutions that enable better decisions and create more efficient, resilient mobility systems across Europe and beyond,” says Stephanie Leonard, Global Head of Government and Regulatory Affairs at TomTom.
A few steps further, SWARCO (booth E13) brings a global perspective to the Congress, showcasing flagship projects from Stockholm to Washington, D.C. and Doha. Here, visitors can experience how AI-enabled traffic control, predictive traffic management, and integrated mobility solutions are already shaping smarter transport networks today. Live demonstrations, from advanced intersection control with Smart AI to the MyCity platform, offer a hands-on view of how roadside infrastructure and central systems work seamlessly together. For those looking to go even deeper, an immersive Extended Reality experience opens a window into SWARCO’s full ecosystem.
“We look forward to engaging with international mobility players in Istanbul, a unique meeting point between East and West, to showcase our solutions and exchange with experts on the future of intelligent transport systems driving the future of mobility,” says Itir Coskun, Regional Innovation Manager at SWARCO.
At T-Systems (booth F5), the spotlight is on the future of road user charging. With more than 25 years of experience, the company presents its Road User Services (TSRS), highlighting large-scale European tolling deployments and the shift towards smarter, more integrated systems. Under the theme “E-volution of Road User Charging: two decades, one connected future”, visitors can explore how the TRUST platform is enabling “Tolling as a Service” - bringing together cloud, AI, and data to support interoperable and scalable solutions, including the transition to GNSS-based tolling.
“T-Systems Road User Services is driving the next era of Road User Charging in Europe, where connectivity, data, and sustainability come together. At ITS European Congress 2026, we showcase how decades of expertise are transforming mobility, from France’s transition to GNSS-based tolling to the future of intelligent transport ecosystems,” says Maryam Yazdanifard, New Business, Technical Sales Manager, T-Systems.
Meanwhile, at the UK Pavilion, Transport for West Midlands (booth F13) brings a regional perspective with global relevance. Their showcase highlights how innovative transport technologies can be integrated to create a more connected, inclusive, and sustainable mobility system, placing strong emphasis on data-driven solutions and user-focused services that improve everyday journeys.
“We are looking forward to engaging with partners and stakeholders at the ITS Congress to share insights, learn from international best practice, and explore opportunities for collaboration that support the future of smart and sustainable mobility across the West Midlands,” says Chris Lane, Strategic Head of Transport Innovation at TfWM.
Alongside these Partners, a strong representation of the ERTICO ecosystem will also be present across the exhibition floor:
• Istanbul Metropolitan Municipality (booth E7) and the Turkish Ministry of Transport and Infrastructure (booth B10) will highlight national and city-level initiatives supporting smart and sustainable mobility.
• Miovision (booth F4) will showcase intelligent traffic data solutions to improve traffic flow and urban mobility performance.
• PTV Group (booth C3, part of Umovity) will present advanced software solutions for transport planning and traffic management.
• Okan University (booth E5) will contribute research-driven insights into smart mobility and ITS applications.
• Yunex Traffic (booth G8) will present intelligent traffic management and infrastructure solutions.
• Rijkswaterstaat, the Dutch Ministry of Infrastructure and Water Management (booth E10 – ROMO) will share expertise in road infrastructure management and digital mobility.
• IMT (booth F6, part of Portuguese Pavilion/AICEP) will demonstrate research and innovation in transport systems.
• Ford Otosan (booth F16) will showcase developments in automotive innovation and connected mobility.
Feel free to explore the full exhibition floor and discover all exhibitors, including ERTICO Partners. The complete floorplan is available here for easy navigation.
Strong Partner presence across the Congress
As the Congress unfolds, the presence of ERTICO Partners can be felt at every level, shaping conversations, supporting the event, and bringing innovation to life across multiple stages.
Some Partners take on a visible role from the very beginning. As official Congress sponsors, Ford Otosan and Google Maps help set the tone, reinforcing the importance of collaboration between industry leaders and the wider mobility ecosystem.
Step into the ITS Arena, and the energy shifts, this is where innovation becomes tangible. Here, Partners such as Rijkswaterstaat, Ohmio, Istanbul Metropolitan Municipality, Ford Otosan, SWARCO, and Google Maps move beyond concepts to live demonstrations. Their sessions offer a glimpse into real-world deployment, showing how technologies perform, adapt, and evolve in practice. It is a space where ideas are tested, refined, and shared openly with the community.
At the same time, across the Congress halls, strategic conversations take shape within the High-Level Programme. Partners including Istanbul Metropolitan Municipality, Google Maps, ICCS, Transport for West Midlands, and City of Hamburg/New Mobility Solutions Hamburg contribute their perspectives, addressing key challenges and opportunities facing mobility today.
Dive deeper into the technical sessions, and another layer of the story emerges. Here, numerous ERTICO Partners share their expertise, unpacking complex topics such as connectivity, automation, data exchange, and system integration. These sessions form the backbone of knowledge exchange, where detailed insights turn into actionable understanding. Full details of the Congress Programme are available in the Interactive Programme.
Taken together, this strong and multi-layered presence reflects what the ERTICO Partnership is all about. It is not just about being visible, it is about being involved, shaping discussions, and turning collaboration into impact. At the ITS European Congress, engaging with ERTICO Partners means experiencing first-hand how innovation moves forward, through shared ideas, real-world applications, and a collective ambition to build smarter, safer, and more sustainable mobility systems across Europe and beyond.
To discover more about the ERTICO Partnership, its benefits, engagement opportunities, and available packages, visitors are warmly invited to stop by the ERTICO booth (F12) and connect with the Partnership team. Whether you are looking to deepen your involvement or explore new ways to collaborate, the team will be happy to provide insights and discuss how to make the most of the opportunities within the ERTICO ecosystem.